The audience experience – how is it consumed

The digital programming can be received in many ways,
Ø through an ariel (either a digital box or digital TV),
Ø a satellite dish,
Ø a cable,
Ø telephone lines,
Ø an ariel and phone line.
It simply depends on the location of the consumer to decide what option to take, for example, some location are not able to sustain cable, so they would have to use a satelite dish or an ariel.